6 10, 2020

The Do’s and Don’ts of Lead Generation on Social Media

Social Media and Lead Generation work together well when every step of the journey performs but when your lead generation campaigns stall – how do you know what’s going wrong or and what you need to change? In this episode Lynsey discusses ways to breakdown and analyse [...]

2 10, 2020

This Week on Social Media – 2nd Oct 2020

This Week on Social Media 2/10/2020 Facebook Updates it Default Attribution Window Facebook has changed it's default attribution window from 1day view and 28 day click to 1 day view and 7 day click. Facebook's statement is here: "Digital privacy initiatives affecting [...]

25 09, 2020

10 update to Facebook in September 2020

The Summary Facebook has been busy adding new apps, ad tools, targeting options, courses and insights to the platform – here is a run down of the 10 latest updates from Facebook that advertisers should be aware of in September  2020 plus a new way to stay up [...]

11 09, 2020

Sh**ty Practises from the Social Media Industry

The Summary For an Industry with such growth and demand, the Social Media Industry is still plagued with Cowboys, bad actors  and dodgy dealings. In todays sermon Lynsey outlines 4 of the top offending practices still being used by sh**ty social media marketers and agencies – [...]

27 08, 2020

Influencer Marketing Interview with Neal Schaffer

The Summary Lynsey is joined for an in depth episode all around influencer marketing with International Social Media expert and Author Neal Schaffer. Listen in as Neal shares his innovative and exciting strategies to use Influencer marketing within the Business to Business space as well as [...]

19 08, 2020

The Next Chapter Part 10 with Funnels Expert Zane Bačić

The Summary In the last episode of the special 10 part series The Next Chapter – Lynsey is joined by Funnel and conversion marketing expert Zane Bačić talking all thing funnels and conversion strategies for service based businesses. Zane discuss the key aspects to creating profitable [...]

12 08, 2020

The Next Chapter Part 9 with Jenn Herman

The Summary In episode 9 of the special 10 part series – The Next Chapter Lynsey is joined by Jenn Herman the worlds leading Instagram Marketing Blogger and Social Media Expert talking all thing Instagram, the new product Instagram Reels, how marketers need to show up [...]

29 07, 2020

The Next Chapter part 8 with Video Marketing Expert Ben Amos

The Summary Video marketing is a fundamental part of all social media strategies  and this week on The Gospel of Social Media Lynsey is joined by Video Marketing Strategist and Media Expert Ben Amos from Engage Video Marketing.  Lynsey and Ben discuss the changes and benefits [...]

21 07, 2020

The Next Chapter part 7 with Victoria Harrison

The Summary One of the most widely misunderstood but vital areas of the social media world is Influencer Marketing and in this weeks Episode Lynsey is joined by Influencer Marketing expert Victoria Harrison from the Exposure Co to talk all things Influencers in a post pandemic [...]

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